Tuesday, October 5, 2010

Re: [Skunkworks] : End of free accounts on http://dn.nationmedia.com/???

Okechukwu, the iPad costs like 100 K. the mass is not enough to warrant Nation selling digital papers on them. I was looking at a mobile digital edition where u pay for the content, not the mobile main site. 

the issue with newspapers and magazines is Web 2.0. we are coming a at a point where news will be crowd-sourced and marketers are turning to social media for advertising and probably Lifestyle marketing (watch a movie called "The Joneses" for a demonstration of how lifestyle marketing works. ) 

No comments:

Post a Comment